Luxury Packaging Trends and Techniques
Luxury Packaging Trends
Maintaining Sustainability
Personalization
Unboxing Experience
Vlogs, package-opening reels, outfit selection stories… Social media and influencer marketing have certainly brought a new perspective to product evaluation. The unboxing experience is perhaps the most prominent example of this. With premium products, the experience with the packaging plays a significant role in the entire journey. Consumers can be influenced by the packaging and unboxing videos they’ve seen. In fact, this can even create a domino effect. A 2015 research report shows that consumers are thrilled when they receive luxurious packaging, and in this way, they may also share their unboxing experience.
Luxury Packaging Ideas
Metal Foil
Micro Foil Texture
Matte-Gloss
Spot UV
Micro-Textured Pattern
Carton Box Print’s specific technique allows packaging to have a combined micro-texture pattern, creating a rich composition on the surface. This technique is particularly preferred for high-end food packaging, adding a layer to the superior quality of the product and increasing consumer excitement.
Visit our Premium Packages page to learn more about our techniques.
Related Articles
Recycling Codes: Requirements for PAP20 and PAP21
Recycling codes such as PAP20 and PAP21 are part of universal symbol use to enhance...
Read MoreFSC Certificate: All Details To Know
FSC (Forest Stewardship Council) is an organization that sets standards worldwide for the sustainable use...
Read MoreUnderstanding the Proposed Packaging and Packaging Waste Regulation (PPWR)
The European Union is taking significant steps to address the environmental impact of packaging waste...
Read More